FMCG · Implementation & Change

Developing digital capabilities to accelerate business performance

Palladium improved marketing ROI by implementing recommendations and plans, from their commercial due diligence, across demand generation, customer experience, operations, technology and insight.

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Case Studies: Implementation & Change

Palladium improved marketing ROI by implementing recommendations and plans, from their commercial due diligence, across demand generation, customer experience, operations, technology and insight.

Engagement Lead: James Prebble

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The business had seen a consistent drop off in conversions following changes to process and their lending panel. Palladium was tasked with discovering the root cause of this conversion drop off, as well as delivering new ways of working that helped the business to become more agile and innovative in its digital delivery.

Engagement Lead: James Prebble

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A series of acquisitions over the past 2 years has seen our client's business grow considerably. With this has come the challenge of systems, process and team integration. After an initial consultation around digital capabilities, competitive landscape and digital trends in the market, Palladium identified an opportunity to build business innovation functions to help identify and realise opportunities in key market segments.

Engagement Lead: James Prebble

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Philips Entertainment Lighting suffered decreasing revenue and brand attrition, a result of overly complex processes and a disparate customer base. Palladium undertook root cause analysis and digital solution development in order to build a strategy and direction for digital travel.

Engagement Lead: James Prebble

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Acquired by Sonepar and with a new focus on digital channels to drive sales, Mayflex set themselves a target to deliver 20% of revenue through digital by 2020. As a close knit, b2b business with a tradition of selling through traditional channels Mayflex recognised that achieving this goal would require significant change. Palladium worked with Mayflex to define the overall digital strategy, identify specific opportunities to drive revenue and create a digital innovation pilot that would pioneer Mayflex’s digital transformation.

Engagement Lead: James Prebble

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