Train you and your team for just £99.
Following engagement and consultation with the industry, this year the Financial Conduct Authority (FCA) published updated guidance on financial promotions. Having taken a massive u-turn on it’s previous stance (including #ad in social content) the regulator now believes that hashtags are ‘not an appropriate way’ to identify promotional content – and they have reinforced their long-standing principle; to communicate in a 'fair, clear and not misleading' manner.
About this course
Building robust processes around social media communications is essential to remain compliant in the financial services industry. In this interactive online course, you'll learn the do's and don'ts of social media activity to remain compliant by the FCA guidelines.
This course consists of seven modules including an end of course test.
Module one: A complete overview of the FCA's guidelines on social media activity
Module two: Do's and don'ts for retweeting, sharing or liking content
Module three: An understanding the FCA’s new stance on risk warnings
Module four: Creating a social media policy with FCA compliance in mind
Module five: Creating a triage and sign off process for creating and publishing content
Module six: Recommendations for best-in-class compliance technology to support your social media activity
Module seven: 20 question interactive test
Investing in education to equip employees with the tools and knowledge they will need to be successful is one, if not the most important aspect of implementing and integrating social throughout the organisation. Contrary to some beliefs, employees shouldn’t be held accountable for creating and executing a social media strategy if they haven’t been properly trained.
Our FCA social media course launches in December 2015 for just £199. Sign up below to be notified when we launch and receive the course for just £99!